Cause Marketing, Benefits of Cause Related Marketing for Business – Talk with Monique Carswell
Meet MONIQUE CARSWELL. She is leading the pack when it comes to cause-related marketing. Monique Carswell is no stranger to hard work and perseverance. Her passion and dedication are reflected in Carswell’s many accomplishments that showcase her corporate leadership, community activism and international flair. With a well-rounded background encompassing a combination of branding, advertising, PR, digital strategy and event planning skills, Carswell has proven herself to be a leader within the marketing and communications industry. As a result, she has been able to leave an indelible mark on everything she touches.
An avid world traveler and human rights activist, Carswell has performed mission work in South Africa, studied the immigrant experience in France and chaperoned youth on an educational tour throughout China.
Carswell made the leap from corporate to the non-profit sector after deciding to permanently marry her professional pursuits with her philanthropic values and acumen. Having overseen national and diversity marketing at Teach For America, as Managing Director Carswell was able to strengthen the organization’s brand and outreach initiatives by leading compelling campaigns and cause marketing programs that drove awareness and activated key audiences, in addition to keeping corporate and celebrity partners engaged.
Previously at Black Enterprise, Monique served as Director of Marketing and Strategic Partnerships overseeing marketing and audience development for the print magazine, 2 nationally syndicated TV shows, new media & events.
Carswell has addressed many audiences from Princeton to Rutgers, sharing her expertise & facilitation skills with hundreds of community leaders & entrepreneurs.